Latest news
Insights
"Today, its one size fits none" - SBC Interview with Metric CEO, Keith Hayes
Metric's CEO Keith Hayes discusses our bespoke sportsbook technology, emphasising hyper-local customisation & critiquing industry complacency
Press
Betzone partners with Metric Gaming for new UK sportsbook launch
Betzone selects Metric Gaming to launch a new UK sportsbook
News
El Guero Vega, sea ice and a Ferrari – a sportsbook story
A post-launch statement by Metric Gaming CEO, Keith Hayes
Press
Metric Gaming and Bragg Gaming announce partnership
Forging a powerful combination of Metric’s cutting-edge sportsbook tech and trading expertise, alongside Bragg’s formidable PAM and Casino offering
Press
Betnation partners with Metric Gaming to launch in the Netherlands
A new era begins as leading casino operator Betnation launch their sportsbook utilising Metric’s brand-new sportsbook platform
Press
A perfect score for Metric with GLI-33 “Clean Pass”
Today, we announced our technology and team have been awarded the highest GLI certification standard: GLI-33, with a "clean-pass"
Insights
Metric's racing experts discuss the UK racing state of play
Our in-house racing experts Mike Coultard and Charlie Casey sat down with SBC News to discuss the UK racing state of play
Inside Metric
Inside Metric: Q&A with Thomas Warburton
We caught up with our Commercial Director to talk progress, plans and new years resolutions
Inside Metric
Inside Metric: Q&A with Matt Edwards
Our UX expert and cycling enthusiast, Matt Edwards discusses the challenges facing operators trying to create new and engaging experiences
Insights
Trader's Outlook: preparing for the Prem's festive fixtures
Charlie Linford speaks with SBC News about how Metric Gaming sets-up for success over hectic festive fixtures
Insights
Metric raises the prospects of a racing revival
We discuss the issues facing racing betting, and how a focus on product innovation and a simplified UX is the key to engaging new, casual audiences
Press
Metric Gaming joins leading global betting integrity body, IBIA
Metric announces their commitment to the safety of betting customers, and the integrity of the sports we love with IBIA partnership